Air India A film was unveiled at the occasion Republic DayThe theme of patriotism is woven throughout the text. The The film is being distributed by an air carrier ‘aspirations and dreams and a yearning to fulfil the dream’.
The 90-second video released by the airline shows the patriotic zeal in two children who are in love with the tricolour. Be it the ‘Tiranga’ They built a sand castle on a beach and then they made a slide. Then they climbed right up to the terrace, looking at a highrise.
The Film shows the girl proudly holding her tricolour as she sits in an Air India aircraft. An To fulfill the girl’s dream, an elderly passenger opens her vents so that the flag can be waved in an aircraft flying thousands of feet above the earth.
According To Air IndiaThe narrative of the video is patriotism. ‘aesthetically brought out through crisp editing and subtle symbolism’. The According to the makers, the video is exceptional because it addresses the topic of patriotism in a real and inclusive way. Renowned playback singer Shaan He lends his voice to the music video.
The Video ends with a “sign off” note.Desh ke naam, har aasmaan’. The According to makers, the message imprints the stamp India on every horizon of the world and highlights the aspiration of today’s India.
“This audio-visual is our tribute to the Nation. We believe that it is the collective responsibility of every citizen of the nation to join hands and take our nation to ever greater heights – and this film is our small attempt to inspire and encourage people to do the same,” Sunil Suresh, Communications Head, Air India, said.